bet365 Expands into Peru’s iGaming Market

Global operator bet365 has launched its app and online operations in Peru, introducing a diverse range of iGaming and betting options as it continues to expand within Latin America.

Following approval from Peru’s Ministry of Foreign Trade and Tourism (MINCETUR), bet365’s platform is now live, providing local players access to a variety of online casino and slot games, including multi-layered jackpots and traditional fruit-themed titles.

In addition to its iGaming offerings, bet365 brings a comprehensive sports betting platform to the Peruvian market, featuring In-Play betting and coverage of more than 96 sports, complemented by access to over a million live streams. This allows customers to wager on global sporting events in real-time, enhancing the gaming experience for local users.

Responsible Gaming

As part of its commitment to player welfare, bet365’s platform also includes Responsible Gambling tools to promote safe and responsible play.

The Peruvian launch marks a key milestone for bet365 as it continues to grow its footprint in Latin America. The company is also pursuing a Brazilian license, aiming to expand into Brazil by January 2025, in anticipation of the country’s imminent regulatory framework for gambling.

“We are delighted to launch a dedicated bet365 website in Peru, the fourth largest country in the region, known for its vibrant culture and dynamic population,” commented a bet365 spokesperson.

“As well as our unrivalled sports betting experience, our customers in Peru can now enjoy a comprehensive range of offerings, including casino games, live casino action and poker.”

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